Khalid Odeyinka

Digital Solutions Expert | Web Designer | Branding Strategist | eCommerce Specialist

About

Results-driven Digital Solutions Expert with over 5 years of experience transforming small to mid-sized businesses into powerful digital brands. Specializing in high-converting website design across Shopify, Wix, and WordPress, I deliver impactful branding and streamlined eCommerce systems. Proven ability to boost conversion rates from 1.3% to 3.9% and increase online engagement by 300%, consistently driving significant ROI and elevating online presence for diverse clients.

Work Experience

Senior Web & eCommerce Strategist

Klassic Digit Web Solutions

Jan 2021 - Jul 2024

Ibadan, Oyo State, NG

Led comprehensive web design, branding, and eCommerce strategies to elevate online presence and drive tangible ROI for small and mid-sized businesses.

  • Spearheaded the design and deployment of over 75 high-converting websites across Shopify, Wix, and WordPress platforms, ensuring robust functionality and aesthetic appeal for diverse client portfolios.
  • Drove significant client growth by optimizing sales funnels and user flows, increasing average client conversion rates from 1.3% to an impressive 3.9%.
  • Led comprehensive digital branding projects, enhancing client visibility and improving customer retention through strategic identity development and online presence optimization.
  • Integrated advanced features, including product filtering, customer review applications, and analytics dashboards, enhancing user experience and enabling data-driven optimization strategies for client success.

Digital Branding Consultant

Nova Reach Digital

Aug 2019 - Dec 2020

Ibadan, Oyo State, NG

Provided expert digital branding consultation, market research, and creative direction to enhance client online engagement and brand identity.

  • Conducted in-depth market research to strategically reposition client brands, resulting in a 300% increase in online engagement.
  • Delivered comprehensive logo and brand guideline packages for over 30 diverse clients across eCommerce and service industries, ensuring cohesive brand identity and market differentiation.
  • Managed and mentored a team of 3 designers, guiding the execution of cohesive digital experiences across multiple platforms and ensuring project quality and timely delivery.

Education

eCommerce Essentials

Shopify Partner Academy

Jan 2022 - Dec 2022

Online, Ontario, CA

UX Design

Coursera

Jan 2021 - Dec 2021

Online, California, US

Information Technology

University of Ibadan

Sep 2013 - Jun 2017

Ibadan, Oyo State, NG

Certificates

Google Analytics Certified

Google

Jan 2023

Meta Blueprint: Digital Marketing Associate

Meta

Jan 2023

HubSpot Inbound Marketing Certified

HubSpot

Jan 2023

SEMrush SEO Toolkit Certificate

SEMrush

Jan 2023

Languages

English , French

Skills

Web Design & Development

  • Shopify
  • Wix
  • WordPress
  • Webflow
  • HTML5
  • CSS3
  • JavaScript
  • UI/UX-Focused Web Development
  • Performance Optimization

Branding & Marketing

  • Branding & Visual Identity
  • SEO Optimization & Google Ranking
  • eCommerce Setup & Integration
  • Canva
  • Figma
  • Klaviyo
  • Mailchimp
  • Google Analytics
  • Ahrefs
  • SEMrush
  • HubSpot Inbound Marketing
  • Meta Blueprint

Project Management & Strategy

  • Client Communication & Support
  • Strategic Planning
  • Zapier
  • Notion